Digiday’s Josh Sternberg gets to the bottom of Tumblr’s Ad strategy, one that attempts to deliver value to brands without pissing off Tumblr’s community:
For years, David Karp, Tumblr’s CEO, has professed his disdain for advertising. That’s now changing. But he’s now wagering that Tumblr…
May 3, 2012
The FJP: Tumblr’s Advertising Strategy
April 23, 2012
This new Michael Jordan ad for ESPN is excellent. It does not feature Michael Jordan.